Logo and visual identity for The Little Bridge, a children's media and publishing company based in Hong Kong. Representing intelligence, stability, protection, and happiness, the elephant perfectly encapsulates the qualities the Little Bridge offers to young learners. The elephant also serves as a bridge to carry people across the gap from ignorance to enlightenment. The rendering of the elephant includes a 'little bridge' in the form of the connection between the front and back legs.
Role Designer
Creative Director Brian Banton
Client Little Bridge
Field Brand Identity
Launched 2021